Odoo Digital
SME Features
CRM + Marketing + WhatsApp = Higher Conversions & Happier Customers

Website - Lead Generation Machine
Website + E-commerce
Odoo’s Website and E-commerce apps turn your digital presence into a lead generation and revenue channel.

Events & Webinars
Easy to organize, market, and monetize events, webinars, and workshops
- Create and promote online/offline events
- Built-in registration, ticketing, and payment collection
- Auto-sync attendees into CRM as leads
- Automate attendee communication to save time
- Follow up with automated campaigns after events

-
Event Publishing
Set up online/offline events in minutes
-
Registration
Free or paid tickets, with payment options
-
Email/WhatsApp
Promote events and send reminders
-
Follow-up
Auto-send thank-you offers, and surveys
CRM – Smarter Sales Pipeline
Enable an integrated approach to generating, nurturing and converting leads into customers.

Turn more leads into
paying customers
- Manage leads, opportunities, and deals in a single pipeline
- Track every interaction: calls, meetings, emails, WhatsApp chats
- 360° customer view → history, quotes, invoices, and support tickets
- Automated follow-up reminders so no lead gets lost

Email Marketing
Create professional emails in seconds, and delivers them to the right audience
Reach the right customer
at the right time
- Send welcome emails when a new lead enters
- Auto follow-up if quote not accepted in 3 days
- Offer discount campaigns for inactive customers
- Engage current, or previous customers

Design engaging email templates in minutes
Use predefined Email templates or easy-to-use drag & drop interface without touching a single line of code


Marketing Automation
Spend less time on marketing, close more deals

Stay connected wherever your customers are

Create automatic & targeted campaigns
Set up advanced email workflows that are centered around your leads & nurture them efficiently 24/7
- Workflow 1: Send Email (after 1 hour)
- Workflow 2: If replied → assign 3 stars (after 3 hours)
- Workflow 3: If not opened → set priority = 0 (after 6 hours)

Email Templates - Webinars
Day 0: (Instant) - ``Free Preview + Welcome``
Trigger: User Submits Interest
Subject: {{First Name}}, Your `{`Course`}` Preview is Ready!
Hi {{First Name}}, Thanks for your interest in `{`Course Name`}`! Here’s what you’ll get:
✅ Free 30-min Orientation Session: `{`Link to Sample Video`}`
✅ Syllabus PDF: `{`Download Now`}`
👉 Want to join? Early-bird pricing ends {{Deadline}}.
`{`Register Now`}` (Primary Button - Links to Course Page)
Cheers,
`{`Instructor Name`}`
`{`Course Logo`}`
Day 1: Value Email #1 – Big Pain Point
Trigger: Opened Email 1 but didn’t register
Subject: “Struggling with `{`Pain Point`}`? Let’s fix it”
Hi {{First Name}},
Most new `{`target audience`}` struggle with `{`problem`}`.
That’s why I created this quick strategy to help — no fluff, just results:
`{`Insert tip or mini strategy`}`.
I’ll be back tomorrow with more.
Cheers,
`{`Instructor Name`}`
`{`Course Logo`}`
Day 2: (Follow-Up) - ``Social Proof Nudge``
Trigger: Clicked Email 2 but didn’t convert
Subject: “See how `{`Name`}` doubled their results in 4 weeks”
Hi {{First Name}},
`{`Name`}` joined the course a few weeks ago. They were `{`before`}`, and now they’re `{`after`}`.
👉 Want the same results? You can start today.
`{`Register Now`}` (Primary Button - Links to Course Page)
Cheers,
`{`Instructor Name`}`
`{`Course Logo`}`
Day 3: (Urgency) – ``Last Chance``
Trigger: Clicked Email 3 but didn’t convert
Subject: ⏰ Final Hours! `{`Course`}` Enrollment Closes Tonight
Hi {{First Name}},
You recently checked out `{`Course`}` but didn’t register.
At midnight, we’re:
❌ Removing the EARLY10 discount
❌ Closing Cohort 3 enrollment
👉 Secure your spot now before it’s gone!
`{`Enroll Now`}` (Red Button)
Cheers,
`{`Instructor Name`}`
`{`Course Logo`}`
Email Templates - IT Services
Day 0: Welcome to `{`Product Name`}` – Let’s Get Started 🚀
Trigger: User Submits Interest
Subject: {{First Name}}, Your `{`Course`}` Preview is Ready!
Hi `{`First Name`}`,
Welcome! You’ve just taken the first step toward transforming the way `{`pain point your product solves — e.g., managing IT workflows, automating processes, boosting team efficiency`}`.
Here’s what you can do right now:
✅ Explore your dashboard → `{`Insert link`}`
✅ Book a quick walkthrough → `{`Insert link to demo/Calendly`}`
✅ Check out our quick-start guide → `{`Insert link`}`
We’re excited to show you how `{`Product Name`}` can help your business achieve `{`key outcome`}`.
Next step: Schedule your free on boarding call today.
Cheers,
`{`Your Name`}`
`{`Your Company`}`
Day 1: Value Email #1 – Big Pain Point
Trigger: Opened Email 1 but didn’t register
Subject line: How `{`Product Name`}` helps IT teams save 10+ hours/week
Hi `{`First Name`}`,
Did you know most IT teams spend 30% of their time on repetitive tasks that can be automated?
With `{`Product Name`}`, you can:
- Automate `{`specific feature → ticket routing, alerts, or approvals`}`
- Gain real-time visibility into `{`analytics/monitoring dashboards`}`
- Reduce downtime and boost productivity by `{`X%`}`
Pro tip: Companies using `{`Product Name`}` cut costs by `{`percentage/statistic`}`.
See how it works → `{`Case study / video link`}`
Best,
`{`Your Name`}`
Day 2: (Follow-Up) - ``Social Proof Nudge``
Trigger: Clicked Email 2 but didn’t convert
Subject line: See why 500+ IT leaders trust `{`Product Name`}`
Hi `{`First Name`}`,
Still wondering if `{`Product Name`}` is the right fit? You don’t have to take our word for it — see how companies like yours are already winning with us:
📌 `{`Client A`}` – Reduced downtime by 40% in just 3 months.
📌 `{`Client B`}` – Saved $200K annually by automating IT workflows.
📌 `{`Client C`}` – Improved customer response times by 65%.
Read the full success story → `{`Case study link`}`
Your peers are already transforming their IT operations. Don’t get left behind!
Best regards,
`{`Your Name`}`
Day 3: (Urgency) – ``Last Chance``
Trigger: Clicked Email 3 but didn’t convert
Subject line: ⏰ Last chance to claim your free trial bonus!
Hi `{`First Name`}`,
Your free access to `{`bonus/feature/demo offer`}` is ending soon. This is your last chance to experience how `{`Product Name`}` can make your IT operations faster, smarter, and more cost-effective.
If you act today, you’ll still get:
✅ `{`Bonus — e.g., free setup assistance / 1:1 consultation / extended trial`}`
✅ Access to all premium features
✅ Dedicated onboarding support
👉 `{`Call to Action Button: Activate Now`}`
Don’t miss out — this offer expires at midnight ⏳
See you inside,
`{`Your Name`}`
WhatsApp Integration – Engage Customers
Send personalized, real-time messages that keep customers engaged at every step
1
Setup WhatsApp Business Account
We configure your WhatsApp Business account for maximum engagement, from meeting reminders to payment follow-ups
2
Create WhatsApp Template
We design, submit, and get approval for WhatsApp message templates ensuring all messages are delivered without delays.
3
Send Automated Messaging
Send automated or manual messages for reminders, promotions, notifications and payments receipt with invoices

Smart Notifications & Updates
Promotions
Services or events details with actionable links

Reminders
Meetings, Invoice & Payment Reminders

Order Confirmations
Sent instantly after payment /order confirmation

Razorpay Payment Integration
-
1
💳 RazorPay Payment Integration & Testing
Collect fees and services charges seamlessly through RazorPay. We ensure secure integration and end-to-end testing, so every transaction is smooth, reliable, and hassle-free.
-
2
📄 Automated Online Payment & Invoicing
No more manual work! Each payment automatically generates invoices and updates enrollment records upon payment, ensuring accuracy and freeing up your time.
-
3
🔑 Self Service Portal with My Account
Provide a self-service portal to Entoll, track payments, download invoices, and update personal details, empowering them with control and convenience.