Salesforce > Product > Modules > Products

Salesforce Product

Products

Sales cloud

  • Sales Cloud mainly works based on Lead, Account, Contact & Opportunity objects
  • Leads can be further converted into account, contact and opportunity objects, an important built-in functionality of the Sales Cloud

Service Cloud

  • The base objects are cases and solutions
  • A Service Executive can create a case on a customer enquiry or a complaint, and the corresponding solution can be stored in a solution object
  • There is some standard functionality, like email to case, which will automatically create a new case in the CRM on every customer email

Marketing Cloud

  • Marketing Cloud is an application for marketing purposes. It helps in the creation and execution of marketing campaigns, email promotions, and more

Community cloud

  • It is a social platform from Salesforce.com that is designed to connect and facilitate communication among an organization’s employees, partners and customers
  • It provides Chatter tool for chat and file sharing purpose among the users

Analytics

  • In Salesforce, the ‘Reports and Dashboards’ feature enables effective analytics
  • Salesforce provided a new BI platform named ‘Wave Analytics’. It is used to display the data in various data visualization formats like Graphs, Pie Charts, etc

Platform & Apps

  • It is a collection of development tools that allow developers to quickly create applications that will run on the Salesforce platform
  • The tool includes the following
    • App Exchange – Place to host the newly developed Apps to the market
    • Force.com – Platform to develop the cloud-based applications
    • The tool includes the following
    • Lightning – Framework provided by Salesforce to develop apps without a single of code

IOT

  • Its provide solutions to a Machine to Machine or User to Machine communication/data transfer via internet

Commerce

  • Its provide solutions to the E-commerce, promoting the products digitally in an effective manner

Salesforce Products Features

Each workflow rule consists of: Criteria that cause the workflow rule to run, Immediate actions that execute when a record matches the criteria. For example, salesforce.com can automatically send an email that notifies the account team when a new high-value opportunity is created