Create Next Order Coupon
This video provides a concise introduction to the Next Order Coupon feature in Odoo 18, demonstrating how to strategically incentivize repeat purchases by providing customers with a discount code for their future visits.
Introduction to Next Order Coupons in Odoo18
- Concept of Next Order Coupons: The video explains this strategy as a way to build customer loyalty. Instead of giving a discount on the current sale, the system generates a unique coupon code that the customer can redeem on their following purchase.
- Configuring the Program: Within the Discount & Loyalty menu, the “Program Type” is set to Next Order Coupons. The video shows how to define the specific rewards, such as a percentage discount or a fixed amount off the next order.
- Triggering Coupon Generation: The video demonstrates that the coupon is generated automatically once a Sales Order is confirmed and reaches the “Done” or “Invoiced” stage, depending on the rules set.
- Viewing Generated Coupons: You can monitor the success of the program by checking the “Coupons” stat button on the program page, which shows every unique code generated for individual customers.
- Applying the Code: For the customer’s next visit, the video shows the Coupon Code button in the Sales Order. When the unique code is entered here, the system validates it and applies the pre-defined reward to the new order.
- Email Automation: The narrator mentions that these coupons can be automatically sent to the customer via email, ensuring they have easy access to their reward for their next shopping trip.
- Strategic Benefits: Implementing Next Order Coupons helps businesses reduce “churn” and increases the frequency of customer visits, directly boosting long-term revenue.
